Practitioners first

We're an AI agency, so we do the work: we train your team, build the tools, and run ABM and AI marketing programmes alongside them. Before JIM, we spent years in B2B marketing and ABM, testing every AI tool we could get our hands on.

The man and the robot shaking hands in front of a machine full of cogs.

Why we exist

We started JIM AI because we kept watching the same thing happen. Senior leaders with ambitious AI plans and no way of connecting them to what their teams were actually doing. Tools bought, rolled out badly, and a running joke within weeks. Organisations investing almost nothing in AI strategy and then wondering why nothing came out of it.

The technology was ready. The way organisations were adopting it was the problem, and adopting it well takes strategy, change management, and people who've been through it enough times to know where the bumps are. So we built an AI agency to close that gap: we train the team, build what they need and run it with them until it's theirs.

Out, then up.

AI won't replace you. It'll un-bury you.

Out

Dig capable people out from under the grind and the busywork that fills the week.

Up

Once they're free, they go deeper, sharper, more relevant and more timely, and get to do strategy instead of firefighting.

Less firefighting. More range. The machine does the grind. You do the thinking.

The man stepping out from behind a pile of paperwork, the robot holding the door, both looking ahead.

The people behind the work

We're a small team of people who love what we do. We're experienced marketers first, supported by AI. Not the other way around. We care about doing good work with good people, and we don't take ourselves too seriously while doing it.

Photo: /team/jake-bird.jpg

Jake Bird

Founder

Over a decade in account-based marketing and four years deep in AI implementation. Jake founded JIM AI because he kept seeing the same gap: businesses knew AI mattered but had no idea how to make it work. He's at his best when he's helping a team go from "AI is going to replace us" to "why weren't we doing this sooner?" Cooks a mean barbecue. Will not stop talking about it.

Photo: /team/tom-standring.jpg

Tom Standring

Founding Engineer

Hacked his first game at 9 and wrote his first programme at 10. Hasn't really slept properly since. Tom is the kind of engineer who messages Jake at 5am after an eight-hour coding session to say he's cracked something, usually surrounded by Thai food containers. He's become genuinely obsessed with the marketing side of the business too, which makes him dangerous in the best possible way. Happiest in Malta. Second happiest at his desk at 3am.

Photo: /team/dhev-bhogal.jpg

Dhev Bhogal

Account Executive

Fresh from his Master's in Marketing at Sheffield and already the person keeping everything running smoothly. Dhev is technical enough to keep up with Tom and personable enough to make sure clients enjoy the process. Somehow always calm. We're still investigating how.